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Know Your Customer to Keep Your Customer

Customer Analytics and Customer Experience are the priority for Big Data efforts.


The availability of Big Data has unleashed huge potential in terms of gaining customer insight to inform marketing, product development and service delivery.

But there is more to today’s customer analytics than ensuring loyalty and reducing attrition. It is about understanding who your most profitable customers are, and who they are going to be. Big Data frees marketers from creating crude groupings of customers based on potentially artificial segmentation. Each customer can be understood and marketed to based on a truly individual profile.

This is where OpenText™ Actuate Information Hub (iHub) and OpenText™ Actuate Big Data Analytics come into play. Our technology not only helps banks leverage Big Data to ask the right questions, it also helps them turn those answers into action, enabling banks to deliver personalized analytics to their customers.



Innovative Solutions for Banks


Credit Card with Tablet and Phone

We help banks architect their Big Data roadmap in several areas:

iHub provides a single technology for retail banks to build visual, dynamic web and mobile portals, personalized dashboards, and ad hoc analytics solutions which offer end users an integrated user experience for exploring account data, including multi-account, detailed spending analysis for card holders and personal budgeting views. We provide merchant and cardholder customers with interactive online account payments, dispute and transaction trend reporting, and account and portfolio analysis tools.  

Banks turn to iHub for Customer Communications Management to design, store, process, and deliver high volume customer communications, including statements and tailored offers.

Banks the world over improve customer satisfaction while reducing costs with the power of OpenText Analytics.



Big Data Analytics

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Featured Case Studies



Leading Financial Institution Leverages Actuate’s Rich Information Application Framework to Improve Customer Service and Drive Revenue

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iHub Platform Helps Top 25 Bank Drive Sales, Measure Performance with Lowest Total Cost of Ownership

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DNB Finans Puts Car Lease Customers in the Driver’s Seat with Online BI from Actuate

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What Our Customers Are Saying

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Solutions Brochure

BIRT Analytics for Financial Institutions: Maximum Value and Accuracy for Customer Data
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Web Seminar

Choosing the Right BI Platform Featuring FirstBank
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White Paper

Customer Analytics: Turn Big Data into Big Value
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Presentation

Regional Retail Bank Presents an Enterprise Reporting Implementation in a World of Business Intelligence – No Report Left Behind
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News Article

Sophisticated Analytics without Expensive Data Scientists
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